Economists
work out costs slightly differently from how an accountant would. Economists
use the concept of opportunity cost to work out the costs of a firm. First we
work out the cost of the factors of production used (these are the costs an
accountant would use) and then we add the opportunity cost of using them.
The
following are all examples of opportunity costs that could be added to the
accounting cost to arrive at the economic cost:
·
The owner could work for somebody else's company and earn £20,000.
This £20,000 is the opportunity cost of the owner's labour.
·
The shop that the hairdresser owns could be rented out for £500
per week. This £500 per week is the opportunity cost of using the shop.
·
The owner draws £10,000 from the bank to refurbish the shop.
The opportunity cost of this £10,000 is the interest that it would have
received if it were left in the bank.
We can
identify two types of cost, fixed and variable. Fixed costs don't vary with
the level of production. As production rises or even falls to zero the fixed
costs remain the same and have to be paid, e.g., rent on buildings and
machinery, utility charges, staff with contracts and advertising campaigns
that are underway.
Variable
costs on the other hand vary directly with the level of output. As production
increases so does the variable cost, e.g., raw materials and casual labour.
Total
Fixed Costs (TFC) are drawn as a straight line, this indicates that they
don't change whatever the level of output. Total Costs (TC) and Total
Variable Costs (TVC) both rise parallel to each other. The distance between
the TC and TVC is equal to the TFC, this must be so as TC=TFC+TVC.
Average
cost curves (AC, AFC and AVC) are simply the relevant cost divided by the
quantity of output (we will look at the shape of these curves in the next
section).
The
Marginal Cost (MC) is the extra cost of increasing output by one unit, e.g.,
if it costs £50 to produce 10 units and £55 to produce 11, the marginal
cost of the 11th unit is £5 and it is plotted halfway between 10 and 11
units.
It is
possible to represent these costs on a diagram by drawing total, average and
marginal cost curves. It is important to note that the MC always intersects
the AC at its minimum.
Remember
from unit 1, we are able to distinguish between short run and long run
average costs.
Notes on the internet
Costs PowerPoint Model
Shortrun Costs PowerPoint Presentation
Longrun Costs PowerPoint Presentation
Fixed and Variable Costs
Fixed and variable costs
Average costs
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Marginal cost
Produced by Drexel University The marginal cost and the supply curve
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Long run average costs
Costs Worksheet
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